Hofstede Y. Cultures Consequences. Sage, 1984. № 7. Kazakhstani cultural values

№ 7. Kazakhstani cultural values.

Kazakhstan in transit to market economy is facing a lot of challenges, including challenging faced by people in terms of being forced to change values. This is mostly typical for local employees of multinational corporations, as these corporations tend to pursue their own policies in a foreign country. Kazakhstan is a relatively young independent country with its own unique past and a diverse ethnic composition. Modern Kazakhstani culture can with a great deal of generalization be described as a combination of the “soviet culture” and traditional culture attributes. By traditional culture attributes we mean cultural values of Kazakh people that have been inherited from their ancestors. These include respect for age and hierarchy, orientation towards groups or clans, the preservation of “face”, the importance of relationships, connections and kinship.

The data analysis revealed that Kazakhstani cultural values include:

· Collectivism

· High power distance

· Relatively high uncertainty avoidance

· Feminity

· High context.

• №8. American cultural values.

· All cultures are a complex mixture of their beliefs, values, attitudes, norms and material life. American people are a mixture of African Americans, Native Americans, Latino Americans, Asian Americans and White European Americans. There are 125 ethnic groups and 1200 religious groups in the country. (Samovar, and Porter, 1995).

· Americans perceive the world based on certain beliefs and values. Cultural patterns are the ways people approach life. There are 8 key American cultural patterns: individualism, equality, informality, the future (change, progress), achievement, action; directness and assertiveness; time and challenging authority.

Рекомендуемая литература

Абдыгаппарова С.К. Практикум по межкультурной коммуникацию – Ч. I-III. – Алматы, 2002.

Верещагин Е.М., Костомаров В.Г. Лингвострановедческая теория слова. – М., 1980.