Упражнение № 3. Прочитайте текст. Выполните реферативный и аннотационный перевод:

Прочитайте текст. Выполните реферативный и аннотационный перевод:

Fred Jandt, An Introduction to Intercultural Communication.

Effective intercultural communication involves more than understanding a group’s norms. There have been many attempts to identify the skills needed to be more effective in intercultural communication. Chen, for example, identifies four skill areas: personality strength, communicative skills, psychological adjustment, and cultural awareness.

Personality strength. Effective communicators must know themselves well and, through their self-awareness, initiate positive attitudes. Individuals must express a friendly personality to be competent in intercultural communication.

Communication skills. Individuals must be competent in verbal and nonverbal behaviours. Intercultural communication requires message skills, behavioral flexibility, interaction management, and social skills. The social skills are empathy and identity maintenance. Empathy is the ability to think the same thoughts and feel the same emotions as the other person. Identity maintenance is the ability to maintain a counterpart’s identity by communicating back an accurate understanding of that other person’s identity.

Psychological adjustment. Effective communicators must be able to acclimate new environments. They must be able to handle the feelings of “culture shock”, such as frustration, stress, and alienation in ambiguous situations caused by new environments.

Cultural awareness. To be competent in intercultural communication, individuals must understand the social customs and social system of the host culture. Understanding how a people think and behave is essential for effective communication with them.