Exercise 12 Read the dialogue. Summarize the structure of a cover letter

Student: I know you usually send a covering letter with a CV. But, what is it exactly?

Careers counsellor: Well, really it’s a letter telling an employer why you’re interested in their company or organisation. You can tell them about your special skills and qualities and why you want to work with them. It gives you an opportunity to sell yourself to the employer.

S.: I see. Erm…how long should it be?

C.: It depends. But generally rather short, perhaps one side of an A4 sheet of paper. And the tone should be enthusiastic and professional.

S.: Right. Could you give me a little more detail about what to put in each paragraph?

C.: OK, I’ll suggest a structure. The first paragraph is your introduction. You say who you are, why you’re writing and where you saw the position advertised.

S.: OK, I’ve got that.

C.: In paragraph two, tell the employer why you want the job – in other words, say what attracted you to the organisation. Show that you’re enthusiastic and motivated. Flattery is important, so explain why it’s the only firm you want to work for.

S.: Right.

C.: The third paragraph is really important. This is where you sell yourself. Here you mention your qualities, erm… skills and experience that match what they are looking for. You tell them what you can contribute to their organisation. Describe yourself like a product on sale: list your skills and personal qualities like high motivation, enthusiasm and adaptability. OK? Now we come to the final paragraph. Say when you’re available for interview. And end on a positive note. For example, say you are looking forward to hearing from them soon, or something like that.

S.: Thanks, that’s really helpful.