Task 4. Paraphrase the sentences using “The Complex Object” construction according to the pattern

Pattern: It is known to every economist that an increase in the price of a factor will reduce demand for it. – Every economist knows an increase in the price of a factor to reduce demand for it.

1. The rate of unemployment in tourist areas is higher than in highly industrialized ones. Economists know this.

2. It is well known to economists that the motives for nationalization are political as well as economic.

3. As prices for fuel and electricity have risen, we expect an increase in all prices.

4. The degree of profitability in private enterprises is higher than in the public sector. Some economists think so.

5. Many experts think that the growing use of fertilizers and other chemicals presents a danger to the environment.

6. Experts expected that the Iran-Iraq war would cause a sharp rise in oil prices in 1979-1980.

Task 5. Translate the sentences from Russian into English paying attention to the Complex Object:

1. Экономисты считают, что процесс стратегического менеджмента состоит из трех этапов: формулирование, воплощение, оценка.

2. Специалисты полагают, что воплощение – самый сложный этап стратегического менеджмента.

3. Наши менеджеры предполагают, что новые стратегии формулирования определяют долгосрочные конкурентоспособные преимущества.

4. Мы считаем, что менеджеры высшего звена имеют полномочия задействовать ресурсы, необходимые для воплощения.

5. Менеджеры нашей фирмы полагают, что все стратегии должны подвергаться изменениям.

Section 4: Communication Workshop

Task 1. Discuss in your group the following situation:

You are members of the global strategy team of US Motors, an American multinational car maker/ The company currently has production units in the UK, Germany, France and Spain for European market. But with the opening you of the markets in Central and Eastern Europe, you are considering whether to set up a production unit in Poland. Hold a meeting to discuss the advantages and disadvantages of this strategy and try to come to a decision.

Task 2. Discuss in your group the list of personal qualities necessary to be a global manager. You can choose among the following qualities:

calm, considerate, cordial, determined, even-tempered, flexible, sociable, skilled, sensible, understanding, intelligent, a good psychologist, competitive, creative, able to work in a team, tactful, patient, reserved, quick, responsible, hard-working, persistent, tolerant, able to read people.

MODULE 2: Key Terms to Strategic Management (1)

Section 1: Reading skills